LIUCHENGRUI

  WEEK14(23/7/2024) Lectures: The teacher briefed us on the final task and instructed us how to complete it.  Another is to explain the basic composition, pointing out the necessity of photographic materials as the main object. In addition, there are weekly questions and answers and progress checks. Practical: WEEK14   FINAL POSTER  TITLE:    ARTIST STATEMENT:  The production of this poster is in line with my hobby, which is some electronic products and retro electronic elements. Besides, I think the up-and-down smiling face is also a true portrayal of my daily life emotions, and the flickering background is also in line with my emotional ups and downs. FINAL VIDEO LINK:  https://youtube.com/shorts/sUh7Sn62WxU?feature=share TITLE: SELF-TITLED (Attach your Youtube video here) The production of this poster is in line with my hobby, which is some electronic products and retro electronic elements. Besides, I think the up-and-down smiling face is also ...

WEEK13(16/7/2024) Lectures: WEEK13 This week, another teacher gave us a lecture, this teacher mainly asked us about some problems in animation production, and gave us some valuable suggestions. Practical ： WEEK13 For this week's assignment, Mr. Yusoff suggested that I choose the second digital poster, and suggested that my background adopt a burr like feeling, in addition, my monitor can also be designed as a flickering dynamic, etc., I very much agree with Mr. Yusof's opinion. At first I decided to take Mr. Yusoff's advice and try to design the display as a flickering electronic pulse, so I went to youtube and downloaded some videos. In addition, I designed the smiley face to rotate dynamically from the bottom up, in contrast to the left and right movement of the other pop-up window frames. In order to better fit the overall style, I chose a more upbeat background music, while using Mr. Yusof's suggestion to design the background with a burr feel of electronic glitch,...

  Week12 (09/Jul/2024) Lectures : Week 12 The teacher briefed us on the final task and instructed us how to complete it. The basic composition is explained and the necessity of photographic material as the main object is pointed out. Tutorial : Demonstration video Timeframe: WEEK 9 - WEEK 14 Duration: 15 second Output: .MOV or .MP4 less than 20MB Size: 1080 x 1920 px (I.G reel/ story size) Idea Development: 5 marks (WEEK 10) Design Direction: 5 marks (WEEK 11) Execution and Post Production: 10 marks (WEEK 12) Animation & Finishing: 10 marks (WEEK 13) Practical  PROJECT 4: SELF-TITLED 1. Create a digital poster based on your sketch Below is my reference photo Since I prefer electronics and the pixel style of the 1990s, I chose a closer image. Besides that, I also enrich my work by finding different types of electronic elements and pixel-style materials. Finally, I used some elements from these pictures to form my work.   DIGITAL POSTER PROGRESS #1  DIGITAL POSTER ...

  Week11 (02/Jul/2024) Lectures : This week, Mr. Yusof showed us some of the applications of the AE software, using the previous collage elements as an example, to show us the basic position movement and video and audio import. Tutorial : Demonstration video Timeframe: WEEK 9 - WEEK 14 Duration: 15 second Output: .MOV or .MP4 less than 20MB Size: 1080 x 1920 px (I.G reel/ story size) Idea Development: 5 marks (WEEK 10) Design Direction: 5 marks (WEEK 11) Execution and Post Production: 10 marks (WEEK 12) Animation & Finishing: 10 marks (WEEK 13) Practical  PROJECT 4: SELF-TITLED PART 2: DESIGN DIRECTION (WEEK 11) 1. Sketch your mock up poster:   SKETCH PROGRESS #1  SKETCH PROGRESS #2      FEEDBACK week11： We started a new project and started to prepare sketches and ideas for this project. I had many ideas for this project, such as combining my selfie with some electronic elements, and finally I expressed them in my sketch. Mr. Yusoff suggested me to...

    Week10 (25/06/2024) Lectures : Week10 Introduction to After Effects Definition o Adobe After Effects is a 2.5D animation software used for creating animation, visual effects, and motion picture compositing. oIt is used in the production of films, TV shows, and web videos. o This software is utilized in the post-production phase and offers hundreds of effects to manipulate imagery, allowing for the combination of video and image layers into the same scene. Motion Graphics Animation Approach o After Effects uses a different approach to create movement. o Motion graphics animation involves manipulating vector and rasterized art to create and tell a story. o Physical-based media, such as photographs and videography, can also be integrated. Transforming Images o The process involves transforming still images (graphic elements and photography) into moving images. o Photoshop serves as a platform for compositing layers. o All layers should be arranged and renamed appropriately...

  Week9 (18/06/2024) Lectures: Week 8  ( Independent learning week) Week 9 Digital Surrealism Realism Versus Surrealism Realism: Takes subject matters of the ordinary and common world which we call "reality." It almost always takes a non-exotic and non-extraordinary subject matter and theme. There is no need to think outside of the box as that is not "real." Surrealism: A twist on Realism. It explores the subconscious mind with subject matters concentrating on dream-images and often aims to distort the ordinary and what we call reality. Fig.1.1 Realism Versus Surrealism Surrealism Definition: o Surrealism defies logic. Dreams and the workings of the subconscious mind inspire surrealistic art (French for "super-realism") filled with strange images and bizarre juxtapositions. o Fueled by the teachings of Freud and the rebellious work of Dada artists, surrealists like Salvador Dalí promoted free association and dream imagery. Dadaism: o An anti-war art moveme...

  Week7 (04/06/2024) Lectures : Week 7  This week, we learned about Double Exposure and Image Blending Mode in Photoshop. These two effects are to create images that are unlogical, surreal and emotional.  DOUBLE EXPOSURE  Double exposure photography refers to merging multiple images. The goal is to make them surreal, emotional, or humorous. They usually feature silhouettes. 1. Using the Tilt-Shift Effect Photoshop has a great tilt-shift tool that will transform your photos into soft works of art.(blur one of your photos instead of the entire image) 2. Create fake reflection One of them is creating a double-exposure with the help of a separate window photo. 3. Experiment with simple portraits and  details textured 4. Convert your results to Black & White It gives them a unique depth and allows you to experiment with something interesting just like  film photography. 5. Work with silhouette 6. Pick two random photo 7. Make simple objects look fascinating ...